“Il Rigiocattolo”, a story to tell sustainability

IT ARRIVED ON FRIDAY 13 DECEMBER, IN BOOKSTORES, “THE RIGIOCATTOLO” BY LETIZIA PALMISANO. AN ECOLOGICAL FAIRY TALE TO RAISE AWARENESS, ADULTS AND CHILDREN, OF THE PRINCIPLES OF THE CIRCULAR ECONOMY AND TO REFLECT ON THE IMPORTANCE OF REUSE AND REPAIR

“The Rigiocattolo”, an adventure to give a second life

“The Rigiocattolo” tells the story of three slightly run-down toys: the teddy bear Bruno, Nola the rainbow-colored toy piano and the brave one Tuffolinoa dilapidated pickup truck. These protagonists are given a second chance, thanks to Miloa local veteran robot.

The three protagonists will thus discover that the arrival at the laboratory “The Rigiocattolo” it will not be the end for them, but the beginning of a new adventure. Because broken toys are repaired and brought back to life. This magical laboratory, in reality, really exists, it is located in Campobasso and its name is The Rigiocattolo.

Thanks to a group of volunteers who, with passion, give a new life to old toys, showing children and their families the benefits ofcircular economy. Contrary to what one might think, not only shoes, objects and clothes can aspire to a new life but also toys, often broken and unused. The aim is to transmit, thanks also to a little magic, a message of hope for future generations where: nothing and no one is ever too old or too damaged to be recovered.

Playing with environmental education

The book is based on the principles of the circular economy, showing how the reuse and the repair are essential to reduce waste and safeguard the environment.

The author, Letizia Palmisanoenvironmental journalist, essayist and TV commentator, was inspired by the project “The Rigiocattolo”, precisely to create a fairy tale which, through the story of toys, educates young people to take care of the environment and reflect on their own consumption habits.

A book for everyone: from 5 to 199 years old

“The Rigiocattolo” is not just a children’s book, but a message aimed at all agesthanks to the simplicity of writing that combines fun and ecological awareness. The pages are intended to be an invitation to look beyond consumption and abandonment, teaching that every object, even the oldest and most damaged one, has a potential to be rediscovered.

“This is possible with a magical formula that combines fun and imagination, all enclosed in the pages of a book for all ages, from 4 to… 199 years old“ – says the author. Letizia Palmisano, through this fairy tale, published by Città Nuova and illustrated by Anna Kurtioffers an important starting point for reflecting on the excessive consumerism we experience today.

With its simple and engaging style, “The Rigiocattolo” it is a fundamental work for raise awareness the new generations to sustainability to educate the importance of a greener and more responsible future.