THE INCREASE IN PLASTIC PRODUCTION HAS UNDENIABLY CAUSED SERIOUS DAMAGE TO OUR PLANET, WITH DEVASTATING CONSEQUENCES ON BOTH THE ENVIRONMENT AND HUMAN HEALTH. IT IS THEREFORE CRUCIAL TO RAISE THE POPULATION’S AWARENESS OF THE IMPORTANCE OF RECYCLING OF PLASTIC. “MAGICALLY PLASTIC”IT IS A MAGICAL SHOW THAT GUIDES YOUNG SPECTATORS TO DISCOVER THE VALUE OF PLASTIC AND THE IMPORTANCE OF SEPARATE COLLECTION OF PACKAGING
The plastic emergency
Every year, million tons of plastic ends up in our seas, rivers, forests and soil. Plastic, resistant and non-biodegradable, it can take hundreds of years to degrade, causing damage and contributing to the formation of real open-air landfills. To give you an idea, a plastic bottle can take up to 450 years to fully degrade.

The importance of recycling
Without a doubt, the recycling represents the appropriate solution to limit the environmental impact caused by the production and management of plastic waste. It is a complex but crucial challenge to ensure a sustainable future for future generations. It’s a commitment we should all embrace, as recycling plastic today is protecting our planet for the future.
Plastic recycling: here are the benefits
In addition to the environmental benefits, recycling plastic offers a number of other advantages. The creation of acircular economy based on recycling promotes technological innovation and contributes to improving the quality of life by reducing pollution.
This is why the Raising awareness about plastic recycling is a responsibility that must be shared by everyone. Fortunately, more and more initiatives are emerging to protect our planet.
An example is “Magically Plastic”a magical show promoted by Corepla.
“Magically plastic”: a show that enchants and educates
“Magically Plastic”is one magical show which guides young spectators to discover the value of plastic and the importance of separate waste collection. Magic thus becomes a powerful tool for transmitting educational messages.
This event involves school-age childrenin various provinces of Italy, transporting them to a world of wonders where magic blends with environmental education.
Click Who to see the clip
«Involving citizens, especially the younger ones, in the value of recycling plastic packaging is one of our objectives as a Consortium»declares the president of Corepla Giovanni Cassuti. «The children involved in the project are always enthusiastic about it and bring this enthusiasm back to their families, becoming drivers of virtuous behavior for the entire community».
«Through light-heartedness and fun, this initiative will remain in the children’s memory, nourishing their awareness of the importance of recycling plastic packaging and transforming it into a resource»he added Emanuela Ruffopresident of the Verona Due Basin Consortium of the Quadrilatero.
An innovative Edutainment project
Thanks to “Magically Plastica”, Corepla creates an innovative and fun project, which aims to guide children to get closer and closer to the concept of plastic recyclingthrough a playful approach and a direct and universal language, that of magic.
Who are the protagonists
Friendly scientists will lead young audiences on an extraordinary journey through machinery, experiments, and surprising illusions, showing them the infinite resources and qualities of plastic, even when it seems to no longer have value.
Corepla, on the occasion of the shows, will provide participating schools with information materials on the recycling of plastic packaging, educational tools and gadgets made with recycled plastic, thus encouraging a continuous commitment to environmental sustainability.